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Welcome insta-friend! 

I'm the founder of helm. I help people find their bearing through career and organizational change — grounded in research, not vibes. Helping you navigate the space between 'no longer' and 'not yet'

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Figure out your next steps after a career shake-up you didn't plan.

You've built real expertise. You're used to being the person who's prepared, capable, respected. Then AI, or a layoff, or a reorg entered the chat — and now you're not entirely sure what your next move actually is. Two minutes, twelve questions, and you'll have a clearer read on how to stay at the helm, regardless of which way the current flows.

Leadership Coach. Dog Mom. Tea Lover.

Hi, I'm Kristina — it's so nice to meet you

If you want your next move to feel like your move (not just a reaction to whatever just changed), you're in the right place. I've spent 25+ years navigating change myself — from running my own business to helping scale Shopify through its early AI shifts. Now I work alongside leaders and organizations through the transitions that reshape careers and leadership — that messy space between no longer and not yet.

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Thoughts on leading and navigating change, straight from me. Sign up for Changelog for new tools, honest perspective, and the occasional discount.